CW in California

Intro

My name is Joshua Smith. Remember the [OO] + [UH].

Too often, people, they’re confusing me for some guy named Josh.

I’m a California native, born and raised in Santa Clara County.

I do not want to die like Janis Goodwink.

Work

CW who can AD as well.

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About Mr. Joshua

I am a focused copywriter dedicated to creating clear messages. Inspired by greats like David Ogilvy and Leo Burnett, I aim to produce content that makes an impact. Following Ogilvy’s idea that “If it doesn’t sell, it isn’t creative,” I will combine creativity with strategic messaging to achieve results. My love for words and attention to detail help me deliver engaging copy that converts. Committed to excellence, I understand effective communication and am eager to apply my skills in advertising.

My interest in advertising started unexpectedly when I read Augusten Burroughs’ memoir, Running with Scissors. The unique world he painted made me realize that the most compelling advertising often comes from those who think differently. This perspective excites me; I believe creativity flourishes with unconventional thinking, and the best advertising comes from those who break the mold. This celebration of individuality and bold ideas inspires my work, and I’m passionate about using unique viewpoints to create standout messages in a crowded market.

Resume

Education

2025, The Academy of Art University, MA Advertising

2022, The Academy of Art University, BFA Advertising 

Experience

Feb 2018 – Present
Benihana, Server

Nov 2017 – Dec 2022
IHOP, Crew Leader

Oct 2021 – Jan 2022
IHOP, General Manager

Jan 2010 – Jan 2016
Ecommerce Sales 
Amazon Merchant

Awards

2021, Young Glory September

2022, ADDY Awards Silver Integrated Brand Identity

Skills

After Effects. Adobe Creative Suite.

Interests

Discovering new music, which is often old music.

Collecting 2 dollar bills I’ve received as a tip.

Baseball.

"Joshua has demonstrated how he connects with a reader's or audience's deep feelings, and that helps his work capture attention. He has skills in relating his experiences to what an audience feels. These skills help him craft compelling communication." –Tom Marcoux, Spoken Word Strategist Author of over 50 books

"Joshua has demonstrated how he connects with a reader's or audience's deep feelings, and that helps his work capture attention. He has skills in relating his experiences to what an audience feels. These skills help him craft compelling communication." –Tom Marcoux, Spoken Word Strategist Author of over 50 books

"I have known Josh for about 20 years. We attended high school together and worked on several research /advertising projects. He is creative, articulate and very artistic in several avenues. His ability to think of ideas and create eye-catching visuals and designs make him an excellent candidate for the advertising field. He is well-spoken and is able to create ideas that captivate those that work with him. His ideals of being able to captivate and intrigue people's interest is a key in his ability to grab attention when it comes to his desire to learn and grow within the advertising field. He has an ability to know what people want and is able to bring out their interests in art and writing. Combined with his excellent work ethic and desire to strive and help others only bares fruit to his talent in the world of advertising." – Louis Madruga Louis Madruga · Product/Program Operations Specialist

"I have known Josh for about 20 years. We attended high school together and worked on several research /advertising projects. He is creative, articulate and very artistic in several avenues. His ability to think of ideas and create eye-catching visuals and designs make him an excellent candidate for the advertising field. He is well-spoken and is able to create ideas that captivate those that work with him. His ideals of being able to captivate and intrigue people's interest is a key in his ability to grab attention when it comes to his desire to learn and grow within the advertising field. He has an ability to know what people want and is able to bring out their interests in art and writing. Combined with his excellent work ethic and desire to strive and help others only bares fruit to his talent in the world of advertising." – Louis Madruga Louis Madruga · Product/Program Operations Specialist

"He's the most nicest friend I ever met. He's very creative and good listener. He will walk beside you to listen to you carefully and he will be your great partner." –Han Seunghwan

"He's the most nicest friend I ever met. He's very creative and good listener. He will walk beside you to listen to you carefully and he will be your great partner." –Han Seunghwan